MAYBE YOU
HAVEN'T HEARD?
Swagger and Allure
The Cape Town Artist L3bby put his hat in the ring of ‘luxury and dirty‘ hip hop with the lead single for his latest album ‘Swagcentric,’ a hard-hitting portrait of a glamour-filled lifestyle of a youth in the creative centre of South Africa. L3bby’s raps capture the swagger and allure of shiny suit era of hip-hop, bringing all the best parts of that time to the modern era, where BB Simon replaces shiny leather and authenticity supercedes ego. L3bby’s whole project, Mode Creation Music, works as a nostalgic blending of influences that uses modern production as a springboard to make something wholly unique to the South African hip-hop sound.
Genre: Hip-Hop
L3bby
L3bby is a Cape Town rapper who repeatedly showcases his skill in the alternative hip-hop spaces, and his curation of ethereal soundscapes through his avant-garde production, and takes on various sounds in hip-hop, such as the nostalgic sounds of the 2010s Swag era featured in his latest album ‘Mode Creation Music’, and the more breakbeat-oriented jams in his SilkRoad duology. The same duology, which functions as an excellent showcase of L3bby’s talent as a curator of features and sounds, as his instrumental work is the perfect canvas for artists such as himself, Meccamind, @Passionpanther, and Shenge to deliver stellar performances. I am interested in seeing what L3bby has in store for us in the future.







